Social Media Marketing and Online PR
with AlphaSearch Halifax

The art of Public Relations has been around as long as business itself. It’s all about knowing your target audience and communicating your message. Online or not, the same principles apply today as they always have. And with social media, comes a new wrinkle in the system. Blogs, Twitter, LinkedIn, Facebook and on and on... How do you stay on top of all this stuff, and how do you make it work for you?

Online PR Harnesses the Power of the Internet
Online PR takes old wine and puts it into very new bottles. By harnessing the incredible power of the Internet your PR campaign will have more reach, more power and will happen much faster than you could imagine.

By combining the goals of Online PR with the strength and potential of search marketing, you can deliver your message to a targeted audience like never before. Traditional PR methods can’t compete with online pr… not in reach or scope, not in responsiveness and certainly not in cost effectiveness.

AlphaSearch Online PR Services:

• Search Optimized Articles
• Search Optimized Press Releases
• Online Branding
• Optimized Content Creation
• Newsletter Consulting

The world of the Internet changes daily, and Online PR is certainly no different. And in a world that seems to be moving at light-speed, AlphaSearch devotes much time and energy to stay at the top of our game. We’ll always be at the vanguard of changes in the industry, so our clients are never left behind. These days, staying on top and at the head of the line is more important than ever.

Social Media Marketing: Diversify Your Web Marketing Strategy

We've all heard of these new media and communications tools. And they are intriguing. But, how do we make use of them? Especially in the business world. Can you really do business with Facebook and Twitter?

Social media marketing is actively engaging with online communities to generate exposure, identify opportunities, increase sales and improve customer service. Sounds good, right? More than 1.4 billion people use the Internet each day to remain current with the latest news and trends. More than 80% of the online population are using social media as a way to connect with others. Why is this important to you? If your web strategy fails to include social media, you are missing out on a huge percentage of potential customers.

Making Social Media Work for You

Social media marketing is a valuable way to diversify your web marketing strategy. There are a large variety of social media marketing tools that can increase your company’s exposure and it is an opportunity to gain some insight on what is being said about your brand, product or service. The trick is finding the right fit for your brand. Engaging in the right balance of social media is the key to success.

Blogs, Twitter, Facebook and LinkedIn are just a few of the social networking sites that can help your company to succeed on the web. We can help you to identify the right mix of social media tools that will be the right fit for your business.  Implementing and maintaining a social media marketing strategy is a time consuming process as it requires dedication, thoughtfulness and patience. To benefit fully, there must be a designated person(s) to be the voice for your brand – we can help with that too.

WaterElated.com is using its website to reach consumers in the Greater Toronto area for it's bottled water delivery service.

Activ8Business.ca is using SEO and social media techniques to build its web presence for its social media marketing consulting services.

Halifax corporate gift basket company, Goody Baskets, have used their well SEO'd website to receive gift orders from all over the world... even from a ship in the Mediterranean!

Blue Diamond Tours offers cruise ship passengers exclusive small group sightseeing tours to Halifax, Nova Scotia, the Cabot Trail, PEI and other fantastic area of the Maritimes!

Lansbridge University is using SEO services to reach ever more potential students for its online MBA degree programs.

 

Contact us to find out what AlphaSearch Halifax Online PR services can do for you!

Social Media Marketing | Online PR Company Halifax.