SEO and Google Ads Case Study:
Storage Inn Halifax
Storage Inn Self Storage is a self storage unit facility with locations in Halifax, NS and Charlottetown, PEI. The website is in a very competitive local market, with some very large and established competitors with many locations. These particular websites have an inherent advantage over operators with only one or two locations.
The client goal was to increase traffic to the website, and thereby inquiries and storage unit reservations. Our recommendation was to do a combination of organic SEO, Google Ads, Kijiji advertising, as well as business listings and reviews on Google, Yelp and other platforms.
By using this multi-pronged approach we aimed at getting the Storage Inn website high up on Google for all major searches. This would include Paid Ads, organic SERP rankings and map listings.
We have been able to put Storage Inn consistently in the top 3 organic, Google Ads and map search results. Storage Inn has been able to keep its existing facilities full, as well as build an entirely new facility which is currently being rented out, as well. At its Charlottetown storage unit facility, Storage Inn has mostly number 1 rankings organically, and they dominate their market.